Google’s mobile payment system
Google, the biggest search engine site, plans to start testing a mobile-payment service at stores using near-field communication (NFC) technology, letting shoppers use their phones to ring up purchases. The NFC technology works through a built-in chip that is set in into the mobile phones, which allows this amazing device to send out data over short distances. This mobile payment option will first be available for consumers in San Francisco and New York. This happened not long after Starbucks came up with a mobile app that allows customers to pay for in-store purchases with select smartphones.
The Google service may combine a consumer's bank information, gift-card balances, store loyalty cards and coupon subscriptions on a single NFC chip on a phone. This system will draw customers looking to experience the speed, ease and convenience of paying with their mobile phone. The technology could help Google to collect information about what users are buying. This service will allow Google to measure the success of location-based and personalized advertising.
Is music the light at the end of the tunnel for MySpace?
By late 2007 into 2008, Myspace was considered the leading social networking site, and time after time beat out main competitor Facebook in traffic. When Facebook launched new features in an effort to attract a variety of users, Myspace found itself in a ongoing decline of membership. So what is MySpace doing to come back in the game? When Austin’s SXSW live music extravaganza kicked off, MySpace was there as a significant partner with music and lifestyle magazine Fader. The social networking site lived-stream over 40 musical acts. But, as everyone knows MySpace traffic is going the wrong way, but the accelerating decline and big financial losses are a serious problem.
Facebook’s user-click based search protocol
Facebook patents a new search protocol that combines search results for a user with how others connected to the user. If most of the users clicked on some of the results, the user could see these links with indications of their relative popularity. I think it could be interesting to launch a search engine that is user-click based in social networks because they could develop really specific search results with the information they collect from their users. In the other hand, I am not always looking for the same information as everyone else because I like to find out new things, things that people do not about yet.
Building a good search engine is not an easy job, even for Facebook. You have to be able to explore basically the entire web and take into account thousands of parameters. Facebook, however, has partner with a really good search engine, Bing. It's at least imaginable that with enough modifications Bing and Facebook could combine in some way into serious competition for Google.
http://searchengineland.com/with-so-much-money-is-a-facebook-search-engine-inevitable-60047
I also like to find out about things that others don't yet know about; however, I feel like online searching right now is a process. I am overwhelmed by the number of results/options available to me and many of them do not contain what I am looking for. I don't know about you, but I feel like anything that can make searching and online shopping easier and less stress inducing is powerful!
ReplyDeleteI agree with your opinion on Myspace heading in the wrong direction. I feel that they have already lost their momentum and there life cycle has reached the end. There are already other sites that consumers are more aware of where they can participate in something similar. It is a good attempt, however I do not feel they will succeed.
ReplyDeleteI agree with your opinion also on MySpace, they are not going to survive with their methods;sad but true, at one time the biggest social networking site, now decaying. I also think that with the new search protocol thats being introduced by Facebook is a good tool and will make them stronger sort of like a Google.
ReplyDeleteTechnology never stops surprising me.